The consultancy is led by Louise, founded in 2014 to offer an array of supply chain and operational services, at a level of high expertise to the fashion industry. Louise is a dynamic, experienced and very successful Managing Director/ Consultant with a proven track record of helping brands grow from start-ups to multi-million-pound businesses.

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About Louise Laing

Most recently, Louise was MD of Shrimps, where during her tenure, the brand flourished, the revenue quadrupled and they turned a healthy profit. Since leaving Shrimps in 2019, Louise has successfully launched 4 brands, Thames with Blondey McCoy, City States, Kintana and Prao and has worked alongside Caravana to increase their global supply chain capabilities.

Louise has spent over 20 years working throughout the fashion industry. Her experience focuses primarily on maximising the operational and commercial side of businesses. She has held many senior positions, and had many wonderful adventures along the way.

Louise enjoys a reputation for on-boarding start-ups and consistently streamlining businesses. She has supported many brands not only with business advice but with the tools to be able to deliver, strategically plan and merchandise their collections appropriately.

During her career Louise has created and improved the supply chains of many businesses, enabling them to deliver on time, at right price and to the best quality. Most recently Louise has moved into the digital space and is working with brands using digital technology and modern business models to help them reduce waste and timelines within their supply chains.

She is a natural leader, is a tenacious problem solver as well as someone who loves nurturing those around her and growing teams. She has a passion for making fashion more sustainable.

Louise holds a degree in Fashion & Business and lives in London with her two children.

Louise has an incredible gift for making the complex simple and streamlined. She consults impeccably to understand organisational needs and then brings innovative business relevant ideas and solutions to the table. She is a pleasure to work with and always delivers to an exceptionally high standard.

Andres Del Risco - Foundry Digital


Sourcing Strategy & Critical Path management

We support your design, navigating the constraints of pricing, availability, timings and minimums, with experience and integrity, delivering your inspiration and imagination from you to your customer.


Whether you are a start up or an established business, we can help you to grow your e-commerce.

Product Development/ Production, Logistics & Quality

Long-range business planning helps companies to think differently about the company’s direction. It also provides motivation and insight enabling the performance necessary to meet business goals.

Merchandising, planning & Stock Management

Whether you are a start up or an established business, we can help you to grow your e-commerce.

E-commerce & re-branding

Whether you are a start up or an established business, we can help you to grow your e-commerce.

Strategy, Business plans & Cashflow

Whatever the scale of your project, you need a sourcing strategy that is compatible with your commercial objectives. Establishing a thorough understanding of these objectives, we work with you to deliver an effective, business-driven sourcing approach.